Website Copy For
Therapists
That gets you found by the clients who are already looking for a therapist and positions you to stand out from the competition so they choose you over them.
Most therapy websites sound the same and it’s costing you clients.
Most therapy websites play it safe.
And they say exactly the same thing as every other therapist.
Clients who are ready to book a therapist don’t know who to choose so they default to who is cheapest.
Unless your positioning is so strong that comparison becomes very difficult.
I write website copy that stops therapists blending into the competition
The therapists I work with often tell me they feel like they’re the same as everyone else.
But when we dig into how they actually work with clients, what their approach is rooted in and who they do their best work with, there’s always a compelling message or story to tell.
Your website copy should tell that story in a way that makes the right clients feel like they’ve already found their person before they even enquire.
I’m the website copywriter for therapists who:
Positions your specific approach and therapeutic style clearly and compellingly
Builds trust with clients who are ready to start therapy, not just researching it or thinking about it
Is optimised for Google and AI so you’re found by high-intent clients in your area who are looking for a counsellor, psychotherapist or CBT therapist
“My enquiries have nearly doubled in the last month and this last two weeks alone, I’ve had 3 and potentially 4 new starters!! It’s been incredible for my business.”
Candice, UK Therapy Clinic OwnerMore clients through her website via a change of positioning
Candice runs a therapy clinic in the UK. After working together on her website copy, her enquiries nearly doubled within the first month. In two weeks alone she had three confirmed new starters and a fourth in progress.
The website copy changed how her services are communicated and what makes her different to other therapy clinics, especially locally. We also optimised for AI search.
People searching for a therapist aren’t browsing. They’re looking for the right person.
My website copy packages for therapists can be optimised for the specific search terms your ideal clients use on Google and increasingly in AI tools so you show up when it matters most and your website copy does the work of converting them once they arrive.
READ MORE: Client Case Study: How New Website Copy Helped A Therapist To Get More Clients Through Her Website
We can continue to build SEO + AI SEO momentum through my SEO retainers to compete with local therapist competitors.