“Then I got the copy in my inbox and it's safe to say my mind was blown. Sally nailed my tone of voice, the message I was trying to get out there and I was over the moon with her work.
Sally is seriously good at what she does and I have made her my official copywriter. I'll never look elsewhere - she’s incredible.” - Emma
Website, funnels and email copy support for the women’s health space so you can create the impact you’ve been dreaming about
Authentic, connection-driven marketing & sales copy to help you change more lives
You’re ready to work with a copywriter to help you get more from your marketing but you’re not sure if you can find one who really gets the life-changing impact of your work.
Working with me means you can get support from a copywriter who has the same passion for women’s health & wellness as you so you can take back control of your time and energy, and focus on your mission to help more people to achieve their wellness goals and live happier, healthier lives.
When your marketing leads with human connection AND is designed to take your potential clients on a journey towards taking action with you, bringing people into your world and keeping them there is a lot easier.
A well planned out funnel can bring the right audience into your world so that your email automations can nurture and sell in the background.
Your audience are taken on a strategic journey that primes them to take the next step with you (versus having them on your email list and hoping that they reach out at some point).
You can become a trusted and highly credible go-to expert in your niche and stand out from the competition.
You can bring right fit clients into your world (often on autopilot) while still maintaining connection and engagement throughout your relationship.
You can continue to gain their trust and foster loyalty until it’s the right moment to work together so that you’re the only choice in mind at that point.
And a lot of this can be automated so that your marketing feels easier and less like a full-time job in itself.
A nurtured audience is more likely to take the next step with you.
As your go-to copy partner, I’m here to help wellness businesses like yours to make the most of your website (including blogs), emails and funnels so you can show up in front of the people who need you when they’re ready to invest in their future self - and without having to show up all the time on social media to ‘stay visible’.
My signature services are designed to help you bring potential clients into your world without relying solely on social media (notably opt-in funnels, masterclass funnels, website copy and blogs) and nurture them until they’re ready to invest in their wellbeing (notably through welcome sequences and newsletters).
Let’s make YOU the only choice in their minds so your wellness business continues to thrive - even when you’re super busy supporting your clients and have no time or headspace to think about marketing to new ones.
You can hand over your copy to get it written for you (aka done for you copy.
Or we can work together via a copy audit to strengthen existing copy so it can get better results for you or plan new copy so you’re never staring at a blank page with no idea what to write or if it will get traction (aka done with you copy).
But if neither of those is right for you, I’ve got you with DIY copy templates and blueprints to guide your copy.
Either way, you can focus on what you do best rather than stressing about how to get new clients into your world.
WHO I WORK WITH
I chose the wellness niche because I’ve been where your audience is & I know how much you’re needed!
I’m Sally and I help wellness businessses like yours to get more people into your world and keep them there until they’re ready for more - through copy that connects, nurtures, creates loyalty and encourages sales in a gentle, authentic way.
I’m your secret weapon for getting to your next stage of growth through copy that resonates with your audience, gains their trust and makes them want to take the next step with you.
Why? Because I’ve been where your audience is and I know the impact that nutrition, lifestyle and self-care can have on symptoms and wellbeing.
I worked with wellness coaches, nutritionists, therapists and many other wellness businesses on my own journey to better health and I know exactly how your audience feels - especially when it comes to things like energy, chronic pain, gut health, anxiety, hormone imbalances and skin problems.
Working with me means you can get support from a copywriter who has the same passion for women’s health & wellness as you so you can take back control of your time and energy, and focus on your mission to help more people to achieve their wellness goals and live happier, healthier lives.
I can write your copy or support you to write it via done with you projects. Keep scrolling for the different ways we can work together and what that might look like via my signature packages.
Done For You Copy Packages
Aka the write it for me option for website copy, welcome/masterclass/sales email sequences, newsletters, freebie and masterclass funnels, blogs and captions
Funnels To Attract & Nurture Potential Clients - Freebie Funnels & Evergreen Masterclass Funnels
Using a freebie or a masterclass to bring potential clients into your world? I can support you with copy for the registration page and email sequence (and if relevant, copy for the freebie or masterclass)
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Get more dream clients into your world with an evergreen funnel that attracts and nurtures potential clients
Freebie Funnel - Opt in page (optional), my signature 4 email nurure sequence - Starts at £380
Evergreen masterclass funnel - Registration page, my signature 6 email post masterclass sales sequence - Starts at £550
Just need the email side of the funnel? Check out my email packages.
Payment plans availabe
Newsletters That Build Relationships & Strategically Sell (Monthly or One-Off/Ad Hoc Batches)
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Nuture your potential clients with newsletters that build connection and where appropriate, soft sell your offers
Choose from monthly retainers or a batch of 2+ newsletters (one-off or ad-hoc)
New to working with me? You can book a single newsletter to begin with and upgrade to a
batch or retainer
Email Sequences That Build Connection & Sell Authentically
(Welcome Sequences, Sales Sequences & Masterclass Sequences)
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As a email copywriter, I specialise in creating these types of emails for wellness pros:
💜 Welcome sequences for new suscribers to take them from cold to warm, engaged and trusting
💜 Sales sequences that sell your programme, 1-1 package, course, membership and other offers, including launches
💜 Newsletters that build relationships with your subscribers so you’re the first choice when the time is right to work with someone like you
💜Post Masterclass sequences for evergreen or live masterclasses or webinars
Website Copy & Blogs That Attract & Engage
(Separate packages available)
Website copy (including reboots or see further down for audits)
Monthly blog retainers or a one-off/ad hoc package of blogs to keep your blog active
Monthly Copy Packages
Aka the write it for me every month option for newsletters, blogs and captions (or any combination of these)
Monthly Blogs
Choose from 1-4 blogs per month to use your blog as a way to bring new potential clients into your world
Starts at £50 per month
Monthly Newsletters
Choose from 1-4 newsletters per month to build relationships with your subscribers, nurture them and sell authentically to them.
Starts at £50 per month
Monthly Captions
Choose from 4-20 captions per month
Starts at £120 per month
Monthly Marketing Bundle
Mix and match blogs, newsletters and captions to create the perfect monthly bundle for your business.
Or choose my signature monthly marketing bundle, which includes:
2 blogs per month
4 newsletters per month
16 captions per month
= £550 per month
“Sally was absolutely lovely to work with - gentle, empathic and approachable and knew exactly how to speak in ‘my voice”- Sophia
Ready to see how we can get more of the right people into your world and grow your wellness business with copy that feels totally YOU?
Done With You projects to help you write copy for your wellness business
Aka the ‘help me plan my copy so I know what to write and why it’ll work’ option or the ‘help me to make my copy stronger’ option
Bespoke Copy Roadmaps For Your Emails, Website or Funnels
Aka get a detailed plan of how to write your copy so you only need to flesh it out
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In a copy roadmap, I map out a detailed action plan for your copy so you can write it with clarity and confidence.
includes post roadmap support as you sit down and write the copy for 14 days afterwards.
Audits To Get More From Your Website, Funnels & Email Marketing
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Want my eyes on your website or email marketing or a helping hand with mapping out the strategy behind them?
💜 Website Copy Audit - Get my in depth feedback on your website copy and advice on how to build more connection, engagement and authority and use copywriting techniques in your copy.
💜Welcome Sequence Audit - Get my in depth feedback on your current welcome email sequence to make sure it’s optimised to build connection, engagement and authority,
💜 Email Marketing Audit - Get my in depth feedback on your email sequence(s), the newsletters you’ve sent recently and any campaigns you’ve sent lately to help you get more from your email marketing.
💜 Email Strategy Sessions - Plan out your upcoming newsletters or campaigns together and if you don’t have email sequences in place right now, we can plan those too so you feel confident and clear about writing the emails.
“I’ve worked with Sally on a number of strategy projects now. She is amazing! Calm, patient, great at helping me work through the things I find really difficult - she makes it so easy. The end result is copy that sounds like me, says what I want and gets results. 100% recommend Sally!” - Helen
Not ready to work with a copywriter yet or just want to learn from me?
You can buy DIY email and website copy products and more in the copy shop to guide your copy
CONNECT WITH ME ON THE ‘GRAM
